K-Beauty Guides

Four Korean sunscreens from Face Republic and #OOTD arranged in warm morning light on an ivory surface.

Korean Sunscreen Guide: Chemical vs. Mineral, L...

Cecilia W.

Compare Korean chemical and mineral sunscreens, learn whether sunscreen goes before or after moisturizer, and choose a finish for your morning routine.

Korean Sunscreen Guide: Chemical vs. Mineral, L...

Cecilia W.

Compare Korean chemical and mineral sunscreens, learn whether sunscreen goes before or after moisturizer, and choose a finish for your morning routine.

Haven Co. Beauty serum and moisturizer products arranged in a Korean skincare routine.

Serum Before or After Moisturizer? How to Use F...

Cecilia W.

Serum before or after moisturizer? Learn how to use face serum and where essence, ampoule, moisturizer, and sunscreen fit in a Korean skincare routine.

Serum Before or After Moisturizer? How to Use F...

Cecilia W.

Serum before or after moisturizer? Learn how to use face serum and where essence, ampoule, moisturizer, and sunscreen fit in a Korean skincare routine.

Four Korean hair care products arranged with a folded towel, wide-tooth comb, and botanical sprigs on a cream and pale sage background.

How to Use a Hair Mask in a Korean Hair Care Ro...

Cecilia W.

Learn how to use a hair mask after shampoo, how long to leave it on, and when to choose a rinse out mask, leave in treatment, or hair oil.

How to Use a Hair Mask in a Korean Hair Care Ro...

Cecilia W.

Learn how to use a hair mask after shampoo, how long to leave it on, and when to choose a rinse out mask, leave in treatment, or hair oil.

Three Korean toner pad products on a soft cream and pale sage background: Rice Water Toner Pad, Vitamin C Toner Pad, and groundplan Peeling Pad.

How to Use Korean Toner Pads After Cleansing: S...

Cecilia W.

Learn how to use Korean toner pads after cleansing, compare swipe, mini mask, and exfoliating methods, and choose the right pad for your routine.

How to Use Korean Toner Pads After Cleansing: S...

Cecilia W.

Learn how to use Korean toner pads after cleansing, compare swipe, mini mask, and exfoliating methods, and choose the right pad for your routine.

Five Korean first cleanse products with rom&nd Han All Fix Mascara for a waterproof makeup removal guide

How to Remove Waterproof Mascara and Sunscreen ...

Cecilia W.

Waterproof mascara not coming off? Learn how to remove it gently, compare cleansing balm and oil, and choose a first cleanse for makeup and sunscreen.

How to Remove Waterproof Mascara and Sunscreen ...

Cecilia W.

Waterproof mascara not coming off? Learn how to remove it gently, compare cleansing balm and oil, and choose a first cleanse for makeup and sunscreen.

Four Korean hydrogel masks from Haven Co. Beauty arranged in an editorial product scene

Korean Hydrogel Masks: How to Choose by Skin Go...

Cecilia W.

Learn how to choose a Korean hydrogel mask by skin goal, routine moment, fit, and wear time, plus how it compares with a traditional sheet mask.

Korean Hydrogel Masks: How to Choose by Skin Go...

Cecilia W.

Learn how to choose a Korean hydrogel mask by skin goal, routine moment, fit, and wear time, plus how it compares with a traditional sheet mask.

K-Beauty Routine Guide

Build your K-Beauty routine in the right order.

See where cleanser, treatments, masks, moisturizer, and SPF fit, plus what changes between your morning and evening routines.

See the K-Beauty Routine Guide
  1. Cleanse
  2. Treat
  3. Mask
  4. Moisturize
  5. SPF AM